Supriya Lahoti Posts

Actionable KPI’s You Need to Know to Improve Your eCommerce Venture

blog (3)Today, you have a plethora of numbers and data available for your website. You can find out every step taken by the customer and narrow down to what pushed them to make a purchase. However, most businesses do not know what to make out of their data or how to get actual actionable insights for their business. To track how your online business is doing, we need to have KPI’s – Key performance Indicators. KPI’s are a way of measuring the effectiveness and performance of your website. There are many things involved in making a website successful and tracking a set of KPI’s on a regular basis can help you greatly improve your business. Instead of making decisions based on your intuition or gut feeling, KPI’s are a way of figuring out immediate changes on your website that will directly improve your website statistics.

Grow your eCommerce Reach Through Multi-lingual eCommerce Site


Multi- lingual abilities have become a requirement for the global expanding businesses. To cater to the needs of different geographical regions, your site needs to present in the regional languages. With MartJack’s Multi-lingual application, you can meet the needs of the international audience, by having your site customisable to display in more than one language and currency. The languages currently available on the MartJack platform are Hindi, Arabic and Telugu, however, other language packs can be updated on the platform within a short period of time. Customers can choose a merchant opted language while browsing the website .

8 Stunning Fashion Websites on MartJack!

Fashion websites on MartJack

For an industry as dynamic as Fashion, you always need to be agile. Be it accessories or apparel; trends change every fortnight. Hence, similarly, your website promotions and design need to be change to reflect the current trends. Here are 8 ideal fashion websites on MartJack:-

Top 5 apps on MartJack to improve your sales!

top 5 apps on MartJackMartJack has various apps you can use to enhance your digital commerce business. Below are the top five apps we have on our platform. With these apps , you are sure to increase your revenue as well as productivity

Save Money While Marketing Your eCommerce Store


When you think about planning your marketing strategy, expenditure and budgets are probably the first thoughts that hit your mind. Big billboards or television ads are still given first preference for brand marketing. Despite being great marketing tools, these resources are exuberantly expensive. Organic marketing is the solution; which can yield more impactful results online than traditional advertising. Being creative in your marketing strategy is a lot more effective than paid marketing in long term. Unlike ephemeral paid ads, theses strategies discussed above will make an impression on your customer. Here are some killer ways to frugal marketing: –