To make sure you reach your end customers, you need to capitalize on every opportunity to collect visitor information, be it offline or online. To plan your strategy for 2015, start your planning ahead of time. In India, every season comes with its own set of festivals and celebration never stops! Hence, every season can be looked at as potential for promotional campaigns. Have a look at your calendar first and map out the festivals and seasons you want to focus on. Once done, plan a strategy for how you could make the best of promotions during festive seasons.
**Dates on the calendar are approximate
Apart from festivals, there are many more global and local cyber space events such as cyber Monday and black Friday you could be participating in. Online shopping festivals such as Google’s GOSF will also drive unique visitors and traffic to your website. We have more ideas for a variety of promotions you can implement through MartJack promotions engine to capture impulse buyers and drive traffic through the year, here.